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Techniques of Persuasion by J.A.C. Brown 1968


Title: Techniques of Persuasion
Author: J.A.C. Brown
Publisher: Pelican Books
Publication Date: 1968
Format: Softcover
Condition: This book is in good condition for its age other than some minor signs of wear, tanned pages.

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Reader's note

This eye-catching paperback is a 1968 edition of Techniques of Persuasion by J.A.C. Brown. Subtitled 'from propaganda to brainwashing'. The attempts to change the opinions of others are as old as human speech but in recent years we have come to fear that our thoughts and feelings are open to manipulation by new methods and hidden techniques. To the pressures of the 'admen; added a whole battery of hsi nao (literally 'wash brain') techniques. Read on if this topic intrigues you in this vintage Pelican book!